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Zoom Africa on the first Michelin Keys 2025 rankings: Morocco in the lead
In 2024, the company created a distinction for the hotel industry equivalent to stars: the Clefs MICHELIN (One, Two or Three Clefs), awarded after anonymous stays by the Guide's teams, to reward ‘exceptional hospitality experiences’.

Eric ALAUZEN
Oct 94 min read
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A story spanning two thousand years is told by the waters of Korbous in Tunisia
For over two millennia, Korbous, Tunisia, has captivated visitors with its magical hot springs, beautiful coastline and unique history. From Carthage to the present day, it has welcomed rulers, travellers and spa guests seeking wellness and inspiration. This is the story of a rare destination that combines history and renewal.

Eric ALAUZEN
Aug 105 min read
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Gastronomy: Cap Bon propels Tunisia to the top of African regions
A historic first for Africa: Tunisia's Cap-Bon region joins the prestigious Platform of World Gastronomy Regions. This recognition marks a turning point for the promotion of Africa's culinary heritage and its influence on the international stage.
As part of IGCAT's 12ᵉ General Assembly and 36ᵉ Consultative Forum, on June 18, 2025, Cape Bon (Tunisia) was officially welcomed as a candidate for the title of World Gastronomy Region 2028. An unprecedented event for the African

Eric ALAUZEN
Jul 183 min read
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In Tunisia, guest houses are reinventing travel
Long focused on seaside resorts, Tunisia's tourism offering is diversifying with the discreet but promising growth of guest houses and rural lodgings, not to mention campsites and motels. Driven by new regulations currently being introduced, this alternative form of tourism is based on authenticity, personalised service and local heritage. A way forward for a more human and sustainable form of tourism!

Eric ALAUZEN
Jul 164 min read
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This year, the French will be travelling mainly in France!
Between budget considerations, a taste for wide open spaces and a quest for authenticity, holidays in 2025 Â confirm the strong comeback...

Eric ALAUZEN
Jun 253 min read
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B&B Hotels: a Breton success story that has gone global
Founded in Brest in the early 1990s, the B&B Hotels chain has risen in just a few decades to become one of the leaders in budget hotels in Europe. With its strong Breton roots and a simple, accessible and profitable business model, it is now a major French entrepreneurial success story.

Eric ALAUZEN
Jun 184 min read
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Azalaï Hotels: the hotel business of tomorrow, today in Africa
Africa's multi-faceted hotel industry is in the midst of a major transformation. The cultural diversity, economic dynamism and growth of the tourism sector provide unique opportunities for the hotel industry. Yet it is often a sector that suffers from challenges related to infrastructure, staff training and sustainability...

Eric ALAUZEN
Jun 35 min read
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Who's leading the way in African tourism now? Outsiders?
By 2024, which countries will be on the podium of the four most popular African destinations for tourists from all over the world? But...

Eric ALAUZEN
May 225 min read
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The global hotel industry: the battle of the giants intensifies
The latest global ranking of hotel groups, published by MKG Consulting, reveals that the race for size is still going strong.

Eric ALAUZEN
May 202 min read
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Oceania Hotels, another hotel success story from Brittany!
We are delighted to present the second part of our new series of articles on success stories in tourism and the hotel industry in our...

Eric ALAUZEN
May 114 min read
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The Leading Hotel La Badira in Hammamet celebrates its 10th anniversary and opens the doors to the world of Hermès' fairy, Leïla Menchari.
La Badira, a jewel of Tunisian hospitality, is the only one in Tunisia to belong to the prestigious Leading Hotels of the World collection. It is currently celebrating its tenth anniversary...

Eric ALAUZEN
Apr 264 min read
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